New West Dazzle On Their Enchanting Single, “IYKYK”
By: Chris Buxton IG/Twitter: @chrisbuxtonllg
If I could take the very best elements of Coldplay and give them a modern feel, the end result would be artist collective New West. Hailing from Toronto, Canada, the collective has been captivating listeners with a sound that is both tender & timeless. Their songs speak to the soul & evoke raw emotions. In an industry that values brands and image more than the actual art, New West maintain their credibility by creating a safe space for true music lovers. They make music for the hopeful & hopeless. I consider them a beacon for the sound of tomorrow. Now, they enter our pages with their moving single “IYKYK”.
Laced with soft acoustics over sparse piano keys, it’s hard not to fall in love with the mesmerizing vocals that grab your attention. The record is light, and the anthemic hook will have you screaming at the top of your lungs. Over the song’s duration, the collective detail the internal struggle to break down emotional walls and disclose raw feelings in a relationship. This is something I find to be extremely relatable to most. New West continue to enchant their audiences with their refreshing sound. So, stream their lyric video for their new single above and vibe out!
